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Jacki Lutz

Jacki Lutz is the Director of Content for the Auto Care Association’s award-winning communications team. As the director of content, she leads a cross-functional and multimedia content strategy as well as development and execution across all platforms. Lutz is responsible for shaping and driving content initiatives to meet the association’s business objectives; enhancing brand presence; and engaging with current and prospective members.

With more than a decade of marketing and communications experience in the automotive aftermarket industry, Lutz’s mastery of telling brand stories in a clear and compelling way, has enabled companies and professionals to expand their reach across their industries.

Lutz's remarkable contributions have been recognized with prestigious accolades, including the Auto Care Impact Award, SEMA’s 35 under 35 distinction, membership in Babcox’s Women at the Wheel, and induction into Tire Review's Club 3633.

https://www.linkedin.com/in/jackilutz/